Google Update Articles

Need to know more about Google's updates to their search ranking algorithm's and more? We have a collection of articles that explain the recent updates and Google's activity. Don't fall behind on the latest Google news, sign up for our newsletter to get all our articles straight into your inbox. 


Recently, reports have surfaced that Google is or will be restricting access to its Keyword Planning tool to marketers who have currently active AdWords Campaigns running. This tool has become a staple for many marketers and advertisers, allowi...

Slowly, but surely, it appears that Google are rolling out a much-publicised update to their presentation of title tag length; on their search engine results page. The containers can now handle 600 pixels, in length, a 17% increase on the previ...

Google Adwords to split up tablet and desktop and also allow for mobile based bids. Google recently announced that soon, advertisers will be able to place individual bids for desk...

Search Console adds AMP filter to Search Analytics In a recent update to Search Analytics Google has added a filter to show only how your AMP pages are doing. Functionally it shows you which queries are leading p...

In November 2014, Google launched their mobile friendly testing tool. A simple tool available in your web browser that would allow you to enter a URL, and Google would give you a yes or no as to whether your site was considered mobile friendly,...

In the run to the upcoming 2016 Performance Summit, Sridhar Ramaswamy (Senior Vice President,

Over the past weekend we have been noting some ranking changes for ourselves and our clients, and there has been much speculation and expectation of a Penguin algorithm update to be made early in the New Year. The changes that have been made ha...

Many people suffer from traffic loss due to Google penalties every day. If you have recently suffered severe traffic loss, our guide to recovery should point you in the correct direction. What Are Google Penalties? Th...

Google recently announced that its social network, Google Plus is getting a complete design overhaul to make it more user friendly. This is presumably to combat the decline of the social networks use over the last few months, with Google Plus b...

What Is AI? AI stands for Artificial Intelligence, which is the idea of creating a machine that can teach itself through experience, things that would typically require intelligence done by humans. AI’s are often referred to as “...

New Google Logo

Posted 01/09/2015

Google's new logo arrives just a month after their restructure under a new parent company named 'Alphabet'.

With Google's recent restructure of the business under the newly formed parent company Alphabet, it will be interesting to see in the coming weeks what remains under Google and what is then detached f...